Does duplicate content really matter

Does duplicate content really matter?

What to do about stolen content Do you work hard writing content for your website? Some people use automated software to steal content. The process is called 'content scraping'. Website owners have been concerned about [...] Read More
Google Data Centre

Where does Google search data come from?

This building probably knows more about you than yourself Almost everyone you know uses Google to search for something or the other. Google search figures go up each day. Can this amount of queries become [...] Read More
Digital Strategy

Why Digital Strategies Fail? 5 Pitfalls To Avoid

Why do digital strategies fail? 5 Pitfalls To Avoid These are the five common digital strategy pitfalls companies must avoid. Pitfall 1: Fuzzy definitions Pitfall 2: Misunderstanding the economics of digital Pitfall 3: Overlooking ecosystems [...] Read More
Email marketing tips

E-Mail Still The Best Marketing Channel

E-Mail Still The Best Marketing Channel While social media has gained popularity for marketing over the years, the impact of email marketing cannot be discounted. In fact, email marketing is still one of the most [...] Read More