Category: digital marketing agency Liverpool

Google Updates
12Oct, 2018

Clarification by Google About Its Recent Algorithm Updates

Google’s Search Liaison, Danny Sullivan, has published a series of tweets regarding recent updates to search algorithms. Sometimes, an update may be more noticeable. We aim to confirm those when we feel there is actionable information that content owners might take. For example, when our Speed Update happened, with gave months of advanced notice and [...]
Google Oct Update - SEM Rush
11Oct, 2018

Has Google Updated Its Algorithm in October?

I have been monitoring the comments on  WebmasterWorld and Black Hat World and this is what I heard around the 8th and 9th of October 2018: "Slight upswing today - anybody seeing something similar?" "I had very strong traffic this morning. Something atypical for a Monday." "Something seems to be rolling out this morning, some kind of testing. I've [...]
DoLocal Local digital marketing agency Liverpool
11Oct, 2018

Effects of Google Plus closure on local SEO

What should local businesses do now that Google+ is closing? Not worry about it. Google+ was one more social network that emerged following the success of Facebook and Twitter making life worse for small business owners in wondering which channel will outdo the others. Except for the image-based networks like Pinterest, Instagram and Snapchat, other [...]
ICO Ofcom Internet Harm Research Report
19Sep, 2018

79% of UK adult internet users have concern about aspects of going online

79% of UK adult internet users have concern(s) about aspects of going online 66% are concerned about CONTENT that people view, read or listen to online 58% are concerned about DATA / PRIVACY 55% are concerned about INTERACTIONS WITH OTHER USERS 54% are concerned about HACKING / SECURITY 45% of UK adult internet users indicated [...]
Online Marketing Tips
12Sep, 2018

10 Online Marketing Tips for Small Business Owners

GUEST POST If you don’t market your brand online, you are missing something big! Online Marketing is one of today’s most effective advertising medium used to reach a wider range of your target audience, generate leads, acquire customers, and build your brand online. How can a small business owner maximize the perks of marketing products/services [...]
restaurant marketing tips - DoLocal Ltd Liverpool
11Jul, 2018

5 Tips for Successfully Marketing Your Restaurant

While traditional marketing strategies are still effective, modern trends will see a higher engagement level in today’s digital marketing world. Having a Google My Business account is only one of the first steps in targeting specific audiences – in fact, it seems like customers are wanting higher interactive content more and more.

google marketing platform
29Jun, 2018

Using Audience Insights to Inform Storytelling – adidas

The consumer journey is no longer linear and it can be difficult to know when to deliver the right brand or product message. adidas turned to Google Marketing Platform to use audience insights to inform its storytelling, help teams from brand marketing to retail and e-commerce collaborate, and deliver relevant messages across channels. With Google [...]
8 Things That Will Help You Create Perfect SEO Content
24Jun, 2018

8 Things That Will Help You Create Perfect SEO Content

We all want to drive more traffic to our websites. 8 Things That Will Help You Create Perfect SEO Content Mad Lemmings wrote a long post explaining SEO content guidelines. The current best practices for getting your content to the top of Google while still keeping your readers happy are summarised in this infographic. Also, before [...]
More website traffic
12Jun, 2018

Best Ways To Get More Traffic To Your Website

Are you the best kept secret in town? Do you have a beautiful website, but no visitors? Is it more tumbleweed than stampede? Well it’s time to change all of that as I will reveal the top three ways to get more traffic to your website starting today. If you want to get more traffic to your [...]