16Jan, 2020

Google Search Results on Desktop Get a Face Lift

Last year, Google search results on mobile gained a new look. That’s now been rolling out to desktop results this week, displaying the site domain name along with the site’s favicon. Even the “Ad” label for ads is bold.

In a recent blog Google said, “With this new design, a website’s branding can be front and center, helping you better understand where the information is coming from and what pages have what you’re looking for.

The name of the website and its icon appear at the top of the results card to help anchor each result, so you can more easily scan the page of results and decide what to explore next. Site owners can learn more about how to choose their prefered icon for organic listings.

When you search for a product or service and we have a useful ad to show, you’ll see a bolded ad label at the top of the card alongside the web address so you can quickly identify where the information is coming from.

As we continue to make new content formats and useful actions available—from buying movie tickets to playing podcasts—this new design allows us to add more action buttons and helpful previews to search results cards, all while giving you a better sense of the web page’s content with clear attribution back to the source.

This redesign is coming first to mobile and will be rolling out over the next few days. Stay tuned for even more fresh ways that Search can help you find what you’re looking for.”

Find out how to add a company logo to Google Site Search results? Your results will appear  as shown in the image below:
PPC agency liverpool