The role of keywords is to ensure your site can be found in Google; be sure to pick them carefully. Explore as many keyword options as possible before you choose the best ones for optimization. Not all keywords will be equally useful, and you will have more luck with some of them than with others. How do you [...]
MOZ Inc Announces the Upcoming Release of Domain Authority 2.0 Moz, Inc., the leader in search engine optimization technology, announces the upcoming release of Domain Authority 2.0, an updated and improved version of its proprietary Domain Authority score. The update will provide greater accuracy in predicting a site’s ability to rank in search results. Domain Authority [...]
SEO tips for financial services websites - A Guide to YMYL pages Managing SEO for financial services websites while crucial can be complicated. Various approaches need to be put in place to streamline financial services SEO. Google designed the Search Quality Guidelines to help evaluators or raters rank pages based on their quality on its [...]
What Is Local Search Marketing? You've probably heard that you need a local marketing strategy. And, since 72 percent of consumers who perform a local search visit a store within five miles, that strategy is more important than ever. But, what exactly is local search marketing? Some marketers call it local SEO, but we like [...]
BEST DIGITAL MARKETING TIPS TO GET MORE PATIENTS FOR YOUR DENTAL PRACTICE IN LIVERPOOL 2018 2018 will be an exciting year for dentistry. Overall, technology has been the driving force behind the biggest changes in dentistry, and this year is no exception. Treatment outcomes will be improved thanks to the wider implementation of 3D printing [...]
Google’s Search Liaison, Danny Sullivan, has published a series of tweets regarding recent updates to search algorithms. Sometimes, an update may be more noticeable. We aim to confirm those when we feel there is actionable information that content owners might take. For example, when our Speed Update happened, with gave months of advanced notice and [...]
What should local businesses do now that Google+ is closing? Not worry about it. Google+ was one more social network that emerged following the success of Facebook and Twitter making life worse for small business owners in wondering which channel will outdo the others. Except for the image-based networks like Pinterest, Instagram and Snapchat, other [...]
We all want to drive more traffic to our websites. 8 Things That Will Help You Create Perfect SEO Content Mad Lemmings wrote a long post explaining SEO content guidelines. The current best practices for getting your content to the top of Google while still keeping your readers happy are summarised in this infographic. Also, before [...]