DoLocal is pleased to announce the launch of our new knowledge communication website that hosts blogs and latest news on science, history, nature and climate change. We will soon be adding podcasts and vlogs to the mix. The objective of this endeavour is to promote science, history and environment knowledge to the public. We cover [...]
Google Search has announced site diversity change, which means you usually won't see more than two listings from the same website in the top results, the company wrote in a tweet.
What to do about stolen content Do you work hard writing content for your website? Some people use automated software to steal content. The process is called 'content scraping'. Website owners have been concerned about the effect of scraping on their rankings. Recently Google’s John Mueller gave an overview of how stolen content affects rankings: [...]
This building probably knows more about you than yourself Almost everyone you know uses Google to search for something or the other. Google search figures go up each day. Can this amount of queries become too big of a bite for the giant? Luckily, the infrastructure needed for handling the load is constanty upgraded. And, [...]
Last month the Information Commissioner’s Office opened consultation on 16 standards that online services must meet to protect children’s privacy in. Age appropriate design: a code of practice for online services sets out the standards expected of those responsible for designing, developing or providing online services likely to be accessed by children and which process [...]
Having a great reputation for function and value isn’t a bad place for a superbrand to be in – but, as IKEA understands all too well, it can come with certain drawbacks. “It’s not good when brands connect only to your brain,” explains IKEA Marketing Project Leader Carin Jacobsson. “Because then people will only go [...]
The role of keywords is to ensure your site can be found in Google; be sure to pick them carefully. Explore as many keyword options as possible before you choose the best ones for optimization. Not all keywords will be equally useful, and you will have more luck with some of them than with others. How do you [...]
Are you a parent of a teenager or younger children? Have you used or heard of the Family Link app? Every year, more and more kids have access to connected devices:. According to a Google research 75 percent of kids age 6-12 own or share a tablet, and 52 percent of kids age 6-12 own or [...]
MOZ Inc Announces the Upcoming Release of Domain Authority 2.0 Moz, Inc., the leader in search engine optimization technology, announces the upcoming release of Domain Authority 2.0, an updated and improved version of its proprietary Domain Authority score. The update will provide greater accuracy in predicting a site’s ability to rank in search results. Domain Authority [...]
Why do digital strategies fail? 5 Pitfalls To Avoid These are the five common digital strategy pitfalls companies must avoid. Pitfall 1: Fuzzy definitions Pitfall 2: Misunderstanding the economics of digital Pitfall 3: Overlooking ecosystems Pitfall 4: Overindexing on the ‘usual suspects’ Pitfall 5: Missing the duality of digital Surprisingly large number underestimate the increasing [...]